social activism

Brian Meshkin is a visionary in predictive and precision healthcare and a leading social entrepreneur.

He currently serves as Founder and Chairman of Labarium, where he partners with private equity and commercial debt providers to acquire high-performing, CLIA-compliant clinical laboratories across the United States, delivering proprietary platforms designed to improve healthcare decision-making for all Americans.

In April 2024, Forbes profiled Meshkin as “A Predictive Healthcare Visionary,” crediting him with coining and leading the “Predictive Healthcare” movement. The Forbes feature highlighted his unyielding work to bring precision medicine to patients, particularly in solving the opioid crisis and addressing pain-care disparities in underprivileged communities. As Forbes noted, Meshkin’s companies have created the world’s largest pain clinical databank: 153,000 patients and 28 billion outcome data points, while providing insight into Meshkin’s long-term mission to reduce chronic pain (the nation’s most prevalent and expensive health condition) and prevent opioid overdose (the nation’s largest cause of preventable death). Forbes also reported the scale of the problem his work addresses: more than 1 in 5 Americans experience chronic pain, noting his companies bring effective solutions.

Meshkin founded Proove in 2009. It became one of the fastest-growing technology companies in North America, ranking on the Inc. 500 and Deloitte Technology Fast 500. He was named OCTANe’s Emerging Technology Company CEO of the Year (2016), an Excellence in Entrepreneurship Winner by the OC Business Journal, and a two-time finalist for the EY Entrepreneur of the Year Award. The company was unjustly targeted by the DOJ, later prevailing in the interest of justice, with all charges being dropped and the tests Meshkin pioneered being subsequently covered by Medicare and insurance.

Brian is a Christian and a devout member of The Church of Jesus Christ of Latter-day Saints.
Brian and his wife Kerry reside in the scenic Destin-30A region of Florida along the Gulf Coast. He and his wife have a blended family of five adult children (and a son-in-law) that live across the country in southern California, Utah, Texas, and Florida.

Meshkin’s social activism began at age 13, following the tragic death of a friend. He led the lobbying effort to pass the nation’s first bicycle helmet law for children. He later became the youngest-ever elected school board member for one of the nation’s leading school systems (2010). The Baltimore Sun selected him as one of five “Earthly Angels” for fighting prejudice, hunger, homelessness, domestic violence, and cancer.